The best place to post church communications is the refrigerator. No matter how glued we are to our phones, the refrigerator is still communication central for every home because it's the place where we post the schedules, reminders, all the stuff that actually gets us to activities and ministries at church.
The second best place is the church bathroom.
Seriously.
Think about it, especially for the ladies. You have people's undivided attention, for a least a minute or so.
In the past I recommended this and got some great responses, both in terms of ingenuity and in how successful they can be. The one I remember most was the Stall Street Journal, a great summary of key church events that was published each week and posted in the bathrooms.
The latest example
This last week my husband and I were at the Global Leadership Conference put on by Willow Creek. We were at the site at the New Life Community Church in Pismo Beach. My first stop after the drive from Ventura and a quick registration was of course the bathroom and there I saw the GREAT bathroom communication reminder posted here.
Not only was it in a great place that you couldn't miss reading, but it was very well done:
- One message
- Clear details
- Complete contact information
- Standard size paper so they could be easily reproduced and replaced
In addition to being in the bathroom stalls, similar holders for posters like this were scattered around the campus. Here is another one with a different message.
Tips and resource for the signs
This is not something you have to or should be overly creative about. I've seen some posters at other churches recently that were so fancy on the graphic design it was difficult to tell what they were about.
These are extremely well done because though they are appealing, they focus on communicating the important information: what, when, where.
There are lots of places to get the sign, but below is a screen grab I did of the http://www.staples.com website. No preference there over any other, but they have them and I would recommend getting them online, no matter who you buy them from because you'll need a number of them (1 per stall and others outside the stalls and around the church) and few stores would have that many in stock. I'm not sure whether this is made from heavy-duty plastic or plexiglass and if you have a preference, do check that out. This isn't a recommendation, but a sample of what's available.
Little tools can accomplish a lot
This may not be big or fancy, but if you get the holders and test their use, I think you'll see increased attendance at the events you advertise.
If you've been doing something like this or have a story to share, PLEASE send it to me and I'll pass it on!
Send to: yvon@effectivechurchcom.com
Please share your thoughts, comments, questions!