There have been a number of studies and articles over the last few months promoting the popularity of square screen videos.The primary reason for this is that you can see much more of a video and the content (depending of course on the actual content) may be clearer on a square screen when viewed on your mobile device, which is how most video is viewed today.
I thought I'd try it with a quick overview of Mother's Day communications. I created this video in animoto. I'd love your comments on it.