Ed. note: Our most recent podcast, What Tesla can teach us about successful church marketing talked about the importance of people who love a product talking about it and how understanding this can help us be more effective in outreach marketing. This updated article will help you with Easter communications that you can use to motivate your congregation.
You are no doubt busy planning how you will get a big turnout for your Easter Week activities and that is vitally important work—but you shouldn't have to do it alone.
Why it matters to involve your congregation
It doesn't matter much if you merely think of Easter as a time for chocolate and brunch. It isn't really important if your Easter service is primarily about fun things for kids and a musical extravaganza as uplifting as that might be.
But it does matter tremendously if you believe the message of Easter that Jesus Christ, fully God and fully human died on the cross to pay for the penalty of sin and that He rose bodily from the grave and is our living Savior and coming Lord.
It does matter tremendously if you believe that those who do not trust him as Savior will miss far more than a petting zoo and free candy if they don't attend your church on Easter. The Bible says those who die without Jesus will spend eternity in darkness, pain and conscious regret. Your Easter message can change all that.
We don't like to think about these things in a day when so much of the media message of the Christian faith is about how to entertain people and make them feel good and prosperous. But closing our eyes to eternal realities doesn't make them any less true.
Boldly proclaim the truth of the gospel this Easter and equip your people to invite their friends to hear you.
It isn't only important for you as a church to do this, but by equipping your people and encouraging them to invite their friends, you are helping them grow as disciples of Jesus. You are helping them to evangelism by giving them the tools and coaching to reach out to their friends and you are doing it in a way that is solidly Biblical. One of the best ways for people to come to faith in Jesus is for them to do it in the context of a church family and by introducing friends to the church family through your Easter events they can become part of a group where they can learn about Jesus.
How this insert can help
I have a free set of inserts that will help motivate your congregation to invite their friends. You can use these with a sermon or series on the importance of inviting friends to church for Easter and always. On the back is a place for people to list friends to pray for.
In addition to the Bulletin insert above, there is a larger collection with the same text and idea of motivation to pray for and invite friends to Easter services. They are illustrated below and are in 1/2 and 1/4 sheet of paper sizes. You can download a ZIP file that contains ready-to-print PDFs and editable MS Publisher files of the images below. It also contains an MS Word file of the text only if you want to create your own publications or use it on the web or in email newsletters or other materials. The link is below the images.
CLICK on the following link to download the ZIP file that has the PDF, MS Publisher, and MS Word files: Easter Why Invite Friends Motivational Materials
Don't think about spending lots of money for purchased church outreach this Easter season. YOU CAN equip and inspire your people to be inviters with materials you create in the church! Have them pray for their friends, bring them to church and be part of introducing them to God's forever family. In other posts and upcoming articles, we'll have lots more ideas and communications to help your congregation invite their friends. CLICK HERE to sign up for notification of new materials.
To get you started, CLICK HERE for a set of Easter Invitations.
GO to the podcast, What Tesla can teach us about successful church marketing
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